23.10.2013 in Analytics, Google analytics by 0

Got my Google Analytics Certification

Came across the certification course on Google Analytics offered by Google Analytics Academy in Facebook and decided to take a look. The course consists of 6 different units with multiple [...]

20.09.2013 in Analytics, Conversion Optimization, SEO by 1

How to Optimize Your Thank You Page Design to Increase User Engagement

We all run our marketing campaigns with certain objectives – we want users to buy our products, fill up a lead form, download our white papers, subscribe to our feed [...]

13.11.2009 in Analytics, Google analytics by 4

Google Analytics Filters That Every Website Should Have

Google analytics is one of the most commonly used web analytics program today. While most of use it how many of us are actually aware of its full potential. This [...]

16.04.2009 in Analytics, Google analytics by 8

Change in Google Referral Strings – Another Attempt to Push Google Analytics ?

Google has again made a change to their search result page URLs that is likely to create trouble with most other web analytics package besides Google Analytics. A few days [...]

15.03.2009 in Google Adwords, Google analytics by 2

How to Imporve Adwords Campaign with Analytics

For most businesses and clients who run an Adwords campaign one of the key parameters based on which they tend to judge the success of the campaign is clicks or [...]

04.02.2009 in Google analytics by 1

Google Planning AJAX Interface – Doom’s Day for Analytics

Google has been offering AJAX based results through API for a long time now but recently it has been observed that in some countries Google has rolled out its AJAX [...]

28.12.2008 in Google analytics by 2

Measuring Impact of Online Marketing on Offline Presence

Many of us who are into online marketing industry often deal with clients who have both online and offline presence and while we can easily measure the online impact of [...]

12.04.2007 in Google analytics by 13

Ultimate Guide to Google Analytics Setup & Ecommerce Tracking

a) What can Google Analytics do? Helps to track and generate detailed report on web site traffic, referral sources, search engines, referring keywords, duration of visit, entry and exit points [...]