A couple of days back I wrote a post about how to use Linkedin for personal branding and yesterday, I received another email from an old client of mine asking suggestion on how he can leverage Linkedin company pages for his business. Rather than sending him an email, I thought it would be good to put up a post here that all my readers can make use of.
This article would outline a bunch of activities that you should be doing to get the most out of Linkedin company pages.
Add a Banner
Linkedin company pages allow you to add a banner on top. Make full use of it, add a banner that is aesthetically pleasing and also properly exudes the nature & spirit of your business. Remember, visual appeal goes a long way and this banner is your opportunity. It is doubtful that a visitor will want to further explore the page if it doesn’t have any visual appeal.
Read More >>